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Project manager
Design lead
Design system
Creative direction
Brand guidelines
User interviews
Product testing
Workshop coach/moderator
Competitive analysis
User journey maps
Boost sales of Geekspeak's product line by building an online retail presence by way of a microsite to launch the campaign for a new line of tees.
A microsite retail store was developed with a for their new line of t-shirts campaign: The White Collection. Alongside its digital store, these products can also be found in their updated catalogue both printed and downloadable PDF.
To drum-up the launch of The White Collection, shoppers were enticed with 20% discount on online pre-orders. Promotional touch points include social media posts and in-store catalogues.
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